Category:
Online Marketing
http://www.smartdogdigital.com/blog/stop-listening-to-assumptions-and-guesswork
This is a topic very close to my heart, one I’m extremely passionate about. Key information that needs drilling into so, so many companies that have an online presence big and small. Following on from Avinash Kaushik’s exceptional blog post Online Marketing Still A Faith Based Initiative where he talks about the following: For all the data [...]
http://www.smartdogdigital.com/blog/slides-blog-post-goodies-from-yorkshire-expo
Well, I have literally just got back from a busy day speaking at the Yorkshire Expo. First of all, can I personally thank everyone who attended my talk and thanks for sticking around to listen to me. It was nice to see some familiar and friendly faces in the audience today. As promised and as [...]
http://www.smartdogdigital.com/blog/new-online-marketing-services
2011 is the year to start taking your online marketing seriously! We have just launched some brand new services to help you maximise the opportunities online marketing presents for your business. Are you getting the most out of your website traffic and online marketing? Would you like to see a better return on investment from [...]
http://www.smartdogdigital.com/blog/pay-per-click-advertising-tips
I original wrote the makings of this post in a discussion on the ‘Yorkshire Mafia LinkedIn group‘ in response to a question about ‘Why bother with pay per click advertising on Google?’ I wanted to share this with you my readers and demystify people’s opinions of pay per click advertising or (PPC) for short. In 2009 in the [...]
http://www.smartdogdigital.com/blog/how-to-respond-to-an-e-mail-marketing-technical-issue
Yesterday, I received an e-mail from Moonpig.com apologising for their recent technical issues with their e-mail marketing software. I wanted to share this with my readers to show you a good example of how to react to an e-mail marketing technical issue. Sometimes technical issues just cannot be avoid, we are all human after all and even the world’s [...]
http://www.smartdogdigital.com/blog/presentation-slides-from-federation-of-small-businesses-fsb-york
Yesterday, I was invited to speak to members of the Federation of Small Businesses (FSB) in York, I strongly urge other small businesses to join, it’s a great networking group who put on some fantastic events. I’d like to firstly thank Nicky Rayment, the York FSB Chair for inviting me to speak and to the other [...]
http://www.smartdogdigital.com/blog/great-e-mail-newsletter-example
Apparently today is the most depressing day of the year January the 17th, it certainly doesn’t feel like it even though the weather here in the UK is less than pleasant at the moment. The sun is shinning as I write this so it can’t be that bad! I checked my e-mail marketing inspiration inbox this morning to find [...]
http://www.smartdogdigital.com/blog/is-the-best-sign-up-form-youve-ever-seen
A quick short post today but a worthwhile one all the very same. Yesterday, my good friend Chris Fairey (an information security analyst) and I were talking as we regularly do each week about the latest developments in WordPress Security. I had previously heard of some WordPress backups systems that were around but not one service really appealed or stood out to [...]
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