Stop Listening to Assumptions and Guesswork

This is a topic very close to my heart, one I’m extremely passionate about. Key information that needs drilling into so, so many companies that have an online presence big and small. Following on from Avinash Kaushik’s exceptional blog post Online Marketing Still A Faith Based Initiative where he talks about the following: For all the data […]

Slides & Blog Post Goodies from the Yorkshire Expo

Well, I have literally just got back from a busy day speaking at the Yorkshire Expo. First of all, can I personally thank everyone who attended my talk and thanks for sticking around to listen to me. It was nice to see some familiar and friendly faces in the audience today. As promised and as […]

Smartdog digital Slides from Action Coach in York

Smartdog digital recently had the pleasure of speaking for Action Coach in York on Friday 8th of April.I was invited to speak at the event by Mandy Hildred, one of Action Coach Master Business Coaches. Mandy had previously heard me speak at the Feberation of Small Businesses in York. Mandy herself has been coaching for […]

Why you SHOULD use Pay Per Click Advertising?

I original wrote the makings of this post in a discussion on the ‘Yorkshire Mafia LinkedIn group‘ in response to a question about ‘Why bother with pay per click advertising on Google?’ I wanted to share this with you my readers and demystify people’s opinions of pay per click advertising or (PPC) for short. In 2009 in the […]