Before I begin this post let me start by saying there are far too many people in this industry who ‘one day’ decided that their boring day job isn’t for them. They have now decide to join ‘the cool kids‘ and become a newly acclaimed social media coach (if such a title should be allowed yet).
I am simply going to tell you that you shouldn’t hire someone who calls themselves a ‘Social Media Guru‘ or ‘Expert‘, other people should be calling you that for starters. Make up you’re own mind if you agree or not, frankly it is becoming a disease, a plague, there a far too many people ruining small businesses overall perceptions of social media.
